03 Dec Small Business Saturday Celebrates Its Fifth Anniversary
Small Business Saturday, the nationwide campaign to support, inspire and promote the UK’s 5.7 million small businesses, celebrated its fifth anniversary on 2nd December. Originally founded in the US by American Express, the grassroots campaign is run by not-for-profit Small Is Big, and culminates on the first Saturday in December each year. The campaign aims to encourage both consumers and businesses and has a lasting impact all year round.
In the run-up to this year’s Small Business Saturday, the iconic national bus tour visited 29 different towns and cities across the UK, offering mentoring opportunities and showcasing the diversity of the country’s small businesses.
Some 100 small businesses from all across the UK were selected to be part of the campaign’s Small Business 100. The cohort was celebrated and championed this week at a reception at Downing Street, hosted by Stephen Barclay MP, Economic Secretary to the Treasury.
Seven Hills is supporting Small Business Saturday through a targeted programme of media activity. The campaign has so far been featured on Sky, BBC, The Telegraph, Mail Online, The Guardian, City AM, The i and The Sun.