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British Business Bank in Liverpool

the vital ingredient for growth: north west

Seven Hills’ client the British Business Bank this week travelled to Liverpool to host its latest regional event – the most recent instalment of its Vital Ingredient for Growth campaign, orchestrated by Seven Hills, which is raising awareness of finance options available to smaller businesses across the UK.

The event, compered by Michael Hayman MBE, highlighted the British Business Bank’s work in the North West and shone a light on the region’s evolving business and funding landscape to an audience of 150 business leaders, finance providers and the small business community.

The attendees were given the opportunity to hear from the British Business Bank’s Chairman Ron Emerson and CEO Keith Morgan on the organisation’s mission. They were joined by the founders of some of the North West’s most exciting new businesses, such as Keith McAvoy, co-founder of craft beer company Seven Bro7hers Brewery, and multi-award winning marketing company ZEAL Creative’s founder Stewart Hilton. Both elaborated on their experiences of successfully seeking finance and gave their top tips.

Local influencers, including the national chairman of the Federation of Small Businesses John Allan, and former Lord Mayor of Liverpool and entrepreneur Gary Millar, provided the big picture of the North West’s business needs and requirements, while representatives from MarketInvoice, the North West Fund and ABFA spoke about the funding landscape.

Seven Hills has been supporting the British Business Bank in its programme of regional roadshows, which has seen events held in Manchester, Belfast, Bristol and Birmingham, among others.

The Vital Ingredient for Growth: North West was hosted at Liverpool’s iconic Royal Liver Building.

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Chapter 1 outlines the concept of mission and how the breakthrough brands of today have succeeded by building a mission that inspires belief, generates a following and instils a purpose beyond profit.