There are now nearly 50 million athletes across 195 countries who engage with the app on a daily basis, with a million joining the community of athletes every 30 days.
In the last two years, the company has experienced overwhelming growth – with over 3bn activities being logged to date. Today, over 5 million people in the UK are on the app, equivalent to 7.5% of the population (1 in 6 adults).
Seven Hills is the UK communications partner for Strava – working to raise the profile of the organisation by telling the business growth story, positioning the brand as an industry thought leader and releasing insights from its global community of athletes.
Over the past year, this has included overseeing tours with senior executives in the UK, as well as releasing its annual report – Year in Sport – and supporting key business milestones & product announcements.
Today, over 5 million people in the UK are on the app, equivalent to 7.5% of the population