Mission

To position and build the profile of Advertising Week Europe as the leading industry festival, bringing together the creative sector’s best and brightest and setting the agenda on the key themes and issues the industry faces.

Campaign

For the second consecutive year, Seven Hills led the national press operation for Advertising Week Europe, the premier industry conference for advertising, marketing, brand, media and technology professionals. Spanning five days and with over 200 seminars and 220 events across seven stages and venues, the conference was attended by over 28,000 guests.

Building on the momentum of previous years, Seven Hills successfully secured a record number of quality media attendees.

Seven Hills worked closely with event partners including Google, Yahoo and the Lighthouse Company to secure top-tier coverage. Seven Hills also ran the live interview stage, which featured appearances from: Piers Morgan, Lauren Laverne, Stanley Tucci and Sarah Wood.

Momentum

Seven Hills generated a wide range of national, broadcast and trade coverage for Advertising Week Europe, cementing its status as the leading thought-leadership forum for Europe’s creative industries.

It secured interviews with BBC Radio 4, Bloomberg and Campaign, with coverage of the week appearing in the Times, the Guardian, the Daily Mail and Financial Times. Over 350 pieces of coverage were generated in total, and discussions that took place at the week are continuing to shape conversations on the industry today.

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