Launch of First Global Brandtech Group You & Mr Jones
To create the world’s first Brandtech group that will help businesses build brands faster, better and cheaper using technology.
Launched in June 2015, You & Mr Jones was founded by entrepreneur David Jones to bridge the gap between brands and technology. Backed by an initial $350million, the group launched with the acquisition of a majority stake in Mofilm and minority investments in Pixlee and Mashable.
Jones also launched You & Mr Jones Brandtech Ventures, which is headquartered in San Francisco, and will make investments in early stage and high-growth technology companies.
Seven Hills supported the launch of You & Mr Jones, developing the narrative around it’s core mission, and securing high impact media coverage across targeted business and technology press in the US and UK, including the Wall Street Journal, Financial Times, The Guardian, TechCrunch, Venture Beat and Campaign.
Described in Campaign as ‘one to watch’, You & Mr Jones has garnered support from business and technology leaders, including Carolyn Everson, VP of Global Marketing Solutions of Facebook, Karim Temsamani, APAC President of Google and Keith Weed, Chief Marketing Officer of Unilever. Seven Hills continues to support the communications activity for the group and its investments.