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Your Life Supporting the Next Generation

OPENCoJNR 2015 - YourLife Campaign

Mission

To ensure the UK has the maths and physics skills it needs to succeed in today’s competitive global economy.

Helping to solve the UK’s STEM skills crisis

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Key recommendations to policy-makers and businesses

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Campaign

Chaired by data entrepreneur and creator of the Tesco Clubcard, Edwina Dunn, the campaign aims to inspire young people to take up STEM subjects and careers, engaging directly with students, parents, teachers, businesses and government. Their goal has been to significantly increase the number of young people studying STEM subjects post-16 by the end of 2017.

Their final report, unveiled in December 2017, proved a testimony to the initiative’s inspiring impact, with 50% of students who have been involved with the campaign saying they are more likely to study maths and physics after school.

50% of students involved with the campaign are more likely to study maths and physics after school

Your Life also released new data which charts the career ambitions of over 85,000 teenagers who have made use of their intelligent careers advice app, ‘Future Finder’. Launched in May 2017, data from the app demonstrates that careers in science are most popular among the UK’s teenagers. The app will continue beyond the campaign and is on course to reach 100,000 users by the end of the year.

THE FUTURE FINDER APP IS ON COURSE TO REACH 100,000 USERS BY THE END OF THE YEAR
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Momentum

Seven Hills has supported the Your Life campaign through a targeted programme of media activity and event delivery. Edwina Dunn has appeared on Sky News and BBC News endorsing the campaign, and Your Life has also been featured in City AM and Management Today.

Seven Hills also produced the Your Life ‘Campaign Impact Report’ which was unveiled at the ‘1,000 Days of Progress’ final event at RocketSpace on December 7th.

We were joined by a number of high profile speakers who championed the importance of STEM subjects, including The Rt Hon. Elizabeth Truss, Chief Secretary to the Treasury, and entrepreneurs Ruth Amos of StairSteady and Nasrin Hafezparast of Outcomes Based Healthcare.

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