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Aisha Rafiq

Senior Campaign Executive

Aisha is a Senior Campaign Executive working across technology, future of work, consumer, and business clients. She enjoys actively engaging with a wide-ranging portfolio including clients such as Beamery, TPXimpact, Young Presidents’ Organisation (YPO), Symphony and Advertising Week Europe.

Aisha developed a solid foundation in PR following a previous internship with Seven Hills across education, consumer, and sustainability clients including Unilever, Bright Network, NatWest and Tony’s Chocolonely.

She is a passionate and enthusiastic member of the team, supporting senior colleagues and directors with day-to-day media activity such as media outreach, client liaison, and content development to deliver high quality work across her accounts. She has also supported with event planning and event execution for Dell Technologies.

Aisha studied History at King’s College London and completed a dissertation exploring Soviet-US rivalry in Afghanistan in the late-1970s and 1980s. While studying she was actively involved in a wide range of voluntary work aimed at supporting diversity and inclusion initiatives through widening participation, mentoring, and teaching.

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Chapter 1 outlines the concept of mission and how the breakthrough brands of today have succeeded by building a mission that inspires belief, generates a following and instils a purpose beyond profit.