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Will Cracknell

Senior Campaign Manager

Will delivers our campaigns with Strava, Tech London Advocates and Ground Control, also working across major events for the business including Advertising Week Europe, Unilever’s Future of Work Summit and The Good Business Festival. Will is responsible for sourcing and shaping content for client media opportunities, recently working with Strava CEO Michael Horvath on his interview on ‘Diary of a CEO’ with Steven Bartlett, the UK’s most popular podcast.

As an NCTJ-qualified journalist and a former TeachFirst English teacher, Will’s strengths include copywriting and crafting strong stories. Will is a sports enthusiast – before joining Seven Hills, he worked on Red Bull’s Rubik’s Cube World Cup media campaign. He studied History at Durham University and has a PGDE from UCL’s Institute of Education.

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Chapter 1 outlines the concept of mission and how the breakthrough brands of today have succeeded by building a mission that inspires belief, generates a following and instils a purpose beyond profit.