{"id":24849,"date":"2017-07-27T13:24:08","date_gmt":"2017-07-27T13:24:08","guid":{"rendered":"https:\/\/www.wearesevenhills.com\/?p=24849"},"modified":"2017-07-27T13:24:08","modified_gmt":"2017-07-27T13:24:08","slug":"we-are-the-oceans-brings-gaming-to-environmental-campaigning","status":"publish","type":"post","link":"https:\/\/www.wearesevenhills.com\/we-are-the-oceans-brings-gaming-to-environmental-campaigning\/","title":{"rendered":"Ocean Generation brings gaming to environmental campaigning"},"content":{"rendered":"

Last week, Seven Hills client Daisy Kendrick, founder of Ocean Generation, discussed oceanic protection, plastic pollution, and the use of technology in environmental campaigning on BBC Business Live<\/a> and Sky Swipe<\/a>.<\/p>\n

We Are the Oceans is a new campaign that uses gaming, music and collaborations with global brands to raise awareness for the most forward-thinking conservation projects that protect the world\u2019s oceans.<\/p>\n

Seven Hills began working with Ocean Generation in May, leading a global media campaign to support\u00a0Ocean Generation\u00a0presence at the inaugural UN Ocean Conference, where they hosted a number of events in partnership with United Nations Office for Project Services (UNOPS).<\/p>\n

Ocean Generation\u00a0has also partnered with gaming giant Rovio to incorporate ocean messaging into one of the most downloaded game franchises in history \u2013 Angry Birds. The first in a series of games, \u2018The BIG Catch\u2019, launched in April and saw players educated about plastic pollution and presented with clear calls to action about the oceans in a fun and shareable way. Seven Hills supported the release of the second game, \u2018Island Nation Defence\u2019, this June. This game focusses on Small Island Developing States and the dangers they face from rising sea levels.<\/p>\n

The next\u00a0Ocean Generation initiative is the \u2018We Are The Oceans\u2019 song, recorded by Joss Stone and due to be released this month.<\/p>\n

Last week\u2019s coverage builds on an earlier Sky News interview<\/a> with Ocean Generation\u00a0supporter and activist Natalia Vodianova, an opinion piece in The Guardian<\/a> and a feature for edie.net<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Last week, Seven Hills client Daisy Kendrick, founder of Ocean Generation, discussed oceanic protection, plastic pollution, and the use of technology in environmental campaigning on […]<\/p>\n","protected":false},"author":4,"featured_media":24850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[271],"tags":[],"acf":[],"yoast_head":"\nOcean Generation brings gaming to environmental campaigning | Seven Hills<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wearesevenhills.com\/we-are-the-oceans-brings-gaming-to-environmental-campaigning\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ocean Generation brings gaming to environmental campaigning | Seven Hills\" 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