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Change Makers: Baroness McGregor-Smith, Matt Scheckner

This week on Change Makers, Michael is joined by Lord Matt Scheckner, founder and CEO of Advertising Week, the premier global gathering for the creative industries renowned for its flagship events in New York, London, Tokyo, Sydney, Mexico City and Johannesburg. Matt’s early career included the role of executive director of sports for the City of New York, aged just 23, which set him on the path to his role today, hosting major events around the world. In this interview, the master networker also shares his advice on how to not be fearful in challenging times and the story behind the (in)famous Nathan’s Hot Dog Eating Contest.

Frank Abagnale of Catch me if you Can fame


Michael speaks to Ruby McGregor-Smith the life peer and new President of the British Chambers of Commerce. As the first Asian female chief executive of a FTSE 250 company, Baroness McGregor-Smith has earned a reputation as a fearless leader, and on the challenges of creating fairness and equality in the workplace, she is a trailblazer; having pioneered the McGregor-Smith Review in 2017 on race in the workplace. She discusses her drive to never give up, the importance of living for the moment and why she believes business can be a force for change in the world.

Baroness Ruby McGregor-Smith receives the last award of the night, #FirstWomenAwards Lifetime Achievement Award

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Chapter 1 outlines the concept of mission and how the breakthrough brands of today have succeeded by building a mission that inspires belief, generates a following and instils a purpose beyond profit.